Beeple
Dreamverse 2021
In December 2021 the Dreamverse gallery in New York presented the NFTs of 150 digital artists.
Using virtual and augmented reality, Treatment were tasked with helping display the work “Everydays: The First 5,000 Days”, the record breaking creation of the pre-eminent, Beeple.
Sold for $69 million, the impact of this NFT was felt globally and Treatment were at the heart of its unveiling by new owners, MetaKovan.
Producer
Lizzie Pocock
Creative Direction
Marcus Lyall
Animation
Susana Yamamoto
Technical Assistant
Dylan Steenkamp